Two Zones. Zero Compromises.
Ninja Crispi DualZone air fryer
2018
about
The Ninja Crispi turned the air fryer into a glass container you can cook in, serve from and store in. The DualZone takes it one step further and lets you cook two things at two settings at the same time, which in my house means nobody has to negotiate over dinner. The idea was simple: show the real weeknight chaos, then show how little of it survives when the cooking and the cleanup are the same dish. My role was creative direction, art direction, on-set video direction, set design, motion graphics direction and post-production direction.
The Ninja Crispi turned the air fryer into a glass container you can cook in, serve from and store in. The DualZone takes it one step further and lets you cook two things at two settings at the same time, which in my house means nobody has to negotiate over dinner. The idea was simple: show the real weeknight chaos, then show how little of it survives when the cooking and the cleanup are the same dish. My role was creative direction, art direction, on-set video direction, set design, motion graphics direction and post-production direction.
DISCIPLINES
Creative Direction
Art Direction
On-Set Direction
Set Design
Motion Graphics Direction
Post-Production Direction
Creative Direction
Art Direction
On-Set Direction
Set Design
Motion Graphics Direction
Post-Production Direction
